IP Law: Trademarks

In 1949, the United States Trademark Association (now the INTA) promulgated the Model State Trademark Bill, which has served as a practical reference document for state governments and policy officials. The association has amended the Model State Trademark Bill in 1992, 1996, and 2007 to reflect changes in U.S. federal law adequately. Since 1992, 46 States (including Washington) have adopted some version of the Model State Trademark Bill. In 2021, the association produced a new revision of the Model State Trademark Bill to respond to amendments to the Lanham Act, Supreme Court decisions, and other new policies.  

"It should be appreciated that the Model State Trademark Bill is intended as a framework to provide guidance to state policy makers, not as a blueprint for slavish adherence. As implemented by individual states, variations on the principles and guidelines articulated in the Model State Trademark Bill are expected and necessary to conform to local law and practice." --INTA Revision of the Model State Trademark Bill. 

The International Trademark Association (INTA) was founded in 1878 by 17 merchants and manufacturers who wanted to create an organization "to protect and promote the rights of trademark owners, to secure useful legislation, and to give aid and encouragement to all efforts for the advancement and observance of trademark rights.” INTA is the world's oldest and largest brand owners association with a membership of over 7,200 companies. INTA represents over 31,000 trademark professionals. 

"INTA’s mission is to encourage and support best practices and excellence in the field of trademarks and intellectual property, and protection of rights for brand owners and consumers, as well as foster economic growth and innovation through awareness of the importance and development of brands. INTA is dedicated to the support and advancement of trademarks and related intellectual property rights as elements of fair and effective national and international commerce. To achieve this goal, INTA unveiled its new Strategic Plan, which is articulated around the following areas namely: 1) Promote the value of Trademarks and Brands, 2) Reinforce Consumer Trust and 3) Embrace Innovation and Change." --INTA